Marketing & Digital Communication
Information for students (Academic Year 2020-2021)
Chair of the Program: prof. Piero Polidoro
Email: p.polidoro@lumsa.it
Delegate for the English Program: prof. Costanza Nosi
Email: c.nosi@lumsa.it
This page contains useful information for students enrolled in the Master’s Degree Program in Marketing & Digital Communication (English Program).
For information about the enrollment please visit this page and for futher information contact the Welcome Office (international.admissions@lumsa.it)
IMPORTANT: Information about educational activities for the 2020-2021 academic year
Academic year 2020-2021 (First year)
| Classes | ECTS/CFU | Hours | Semester |
|---|---|---|---|
| Brand management and media planning | 6 | 30 | First |
| Communication metrics - web analytics and datamining | 9 | 40 | First |
| Web marketing and digital advertising | 12 | 60 | First |
| Business planning and start up | 9 | 40 | Second |
| Corporate Social Responsibility | 9 | 40 | Second |
| Customer Relationship Management and Marketing | 6 | 30 | Second |
| Project work (Marketing Plan) | 3 | 30 | Second |
| Business English | 6 | 60 | Annual |
| Theology | 6 | 60 | Annual |
Academic year 2020-2021 (Second year)
| Classes | ECST/CFU | Hours | Semester |
|---|---|---|---|
|
Digital Public Relations |
6 | 30 | First |
| Digital writing and visual design | 6 | 30 | First |
| Events management | 6 | 30 | First |
| Sponsorship and fundraising | 6 | 30 | Second |
| Web design | 6 | 30 | Second |
|
Project work |
3 | 30 | Second (Project work) |
| Thesis | 21 |
Educational activities - First semester 2020-2021
- Important information about on campus and online teaching
Please visit this page for information about teaching activities, good practices for safety in the University, booking app and its guide and other topics - List of the Google Meet links to connect to lectures from remote
Please do not click on the links, but copy and paste them in the address bar of your browser. Remember that in order to access Google Meet you have to be logged in your lumstastud.it account or a gmail.com account
Exams
In order to take an exam students have to register for it.
If the interface is not in English, please switch the language in the menu (on the top right of the page).
Class schedule (Current Semester)
Faculty
Final thesis and graduation
- Dates of graduation sessions - winter session a.y. 2019 - 2020
- Final Degree exam Guidelines
- Communication to undergraduates
- Regulation to determine the average grade
Welcome Office contact details:
Via delle Fosse di Castello, 7. 00193 – Rome Italy
Email: international.admissions@lumsa.it
Phone: +39 06 68 42 22 19 (Tuesday, Friday 9-12 AM)
