Organizzazione e attività didattiche 2021-2022

Curriculum in Marketing and digital communication

Marketing & digital communication - Corso di Laurea magistrale LM59

Academic year 2021-2022 (First year)

Courses CFU Hours
Web marketing and digital advertising 12 60
Communication metrics - web analytic and datamining 9 40
Customer Relationship Management and Marketing or
International Management
6
6
30
40
Brand management and Media planning 6 30
Business planning and start up
or
Business models innovation
9 40
Corporate Social Responsibility
or
Organizational Design and Behavior
9 40
Business English 6 60
Project work: Marketing Plan 3 30
Theology 6 60
Total CFU first year 66  

 

Academic year 2022-2023 (Second year)

Courses CFU Hours
Events management 6 30
Sponsorship and fundraising 6 30
Digital writing and visual design 6 30
Web design 6 30
Digital Public Relations 6 30

Project work: Lab Social Media Management e Web Analytics or
Internship

3

30

Final thesis 21  
Total CFU second year 54  

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Master I Livello

Master I Livello

Master II livello

Master II Livello

Altri Corsi di formazione

Altri Corsi di formazione

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