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Fabio Botti

Docente a contratto
Sede: Roma
Dipartimento: Scienze Umane (Comunicazione, Formazione, Psicologia)
Corso di laurea: Marketing & digital communication

Insegnamenti e orario di ricevimento

  • Web Marketing e comunicazione digitale (web e digital Marketing)

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    a partire da febbraio 2016 tutti i lunedì ore 16
  • Curriculum Vitae

    After 7 years spent in Information Technology (programmer, project management and analysis at Logica s.p.a. and Tecno s.r.l software factories) from october 1986 till december 1992 , I was CTO at S.p.a. Software factory. From 1993 till april 2000 I became partner, co-founder and marketing manager at s.r.l. ( S.p.a commercial division) multimedia communication agency and Euro Media s.r.l. internet and multimedia company specialized in cartoons products. From April 2000 till december 2005 e-commerce manager at Telecom Italia Mobile. From January 2006 till June 2007 Small Retail - sales channel manager (wireline/mobile B2B and contact center) at Telecom Italia and from July 2007 till september 2009 “HQ Trade Marketing Manager”. From october 2009 till september 2010, community manager of, a sales governance portal dedicated to Telecom Italia stores salespersons, using the levers of WEB 2.0 and community management. From october 2010 till now, institutional&corporate communication social media manager at Telecom Italia. At the end I hold a various lessons in the following arguments: - multimedia marketing co funded the European Community (1997-98) - e-commerce at Lumsa University (2003-04) - 30 hours of "marketing and social media" at Lumsa University (2011-12 2012-13) a.y. 2013-2014-2015-2016 professor on contract at LUMSA University teaching "web marketing & digital communication" Specialties: new media communication, e-commerce B2C/B2B of wireline and mobile products, trade and guerrilla marketing.

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